Thursday, May 16, 2013

Twitter News: What do music and Canada have in common?

No folks, “Twitter, The Musical” did NOT just open in Toronto. But a new office did!
Headed up by the newly appointed Kirstine Stewart, the newest Twitter branch is reportedly promising a little fun. Stewart, whose experience as a senior executive with the CBC earned her the top spot in the new office, is rumored to be bringing with her invaluable expertise in the world of creative media. 

Since 70% of Twitter users are living outside of the US, it makes sense that offices would be springing up in just those locations. But there is another factor at work here: Canadians are gaga over social media. According to Canada Business Review online, both Facebook and YouTube are showing a major percentage of use per population in – you guessed it – Canada. Twitter is not about to be outdone. Rumor has it that there have been some pretty nifty goings-on, such as the recent investment by Twitter in a company that is looking to pick up some clever tweets and reproduce them in dialogue to air on television. It sounds like a project that’s right up Kirstine Stewart’s alley.

But that’s not all that’s new at Twitter... We’ve got Twitter #music!!

A brand new app for music-loving tweeters, Twitter #music allows users to follow their favorite artists and pick up some of the favorites of their favorites. It offers four categories of suggestions for musical browsing: Popular, Emerging, Suggested or #NowPlaying. These charts can be accessed simply by logging on to Twitter. Unfortunately, the service is only available at this time in the US, UK, Ireland, Australia, New Zealand and Canada. But at the rate that this social media favorite is growing, access to Twitter apps and services should soon become worldwide. So stay “tuned”...

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